Rebranding an existing company with
a modern and fresh new look.

 

A brand is the experience you create for your buyers and, ultimately,. the expectations people have whenever they think Atlantic Builders.

We were asked to rebrand entirely an existing company with a more modern and fresh approach.

This a collaboration project that involve both art directors in the company. I created a new color palette, a new logo and a mark that pairs well with the new logo in addition to that
I created a pattern inspired by the stripes and the stars of the American flag to enrich the new look.

This new rebranding is currently apply throughout all mediums.online, print and social media. Please check AtlanticBuilders.com

Rebranding an existing company

Atlantic-Builders-Brand-Logo.jpg
Atlantic-Builders-Brand-Guidelines-Logo-Color.jpg
Mark created for the new logo

Mark created for the new logo

Pattern inspired in the mark

Pattern inspired in the mark

Atlantic-Builders-Brand-Guidelines-Flourishes.jpg
Close-Up Patterns

Close-Up Patterns

Applications of the pattern

Applications of the pattern

Atlantic-Builders-Brand-Guidelines-application2.jpg

Usage & applications of the pattern

Atlantic-Builders-Brand-Guidelines-application3.jpg
Atlantic-Builders-Brand-Guidelines-application4.jpg
Window Display Concepts

Window Display Concepts

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